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Looking for Summer Friendly Fabrics, Consider These Five

Looking for Summer Friendly Fabrics, Consider These Five

In: Fashion Last Updated: 2018-07-13

Summers are here and Sun with all its might is ready to tan, sweat and dehydrate you. To trim down the discomfort caused by scorching sun and hot waves you need a lot of cool products including a soothing range of dresses for summers. While summer gives you ample scope to experiment with...

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6 Hottest Products to Sell This Summer

6 Hottest Products to Sell This Summer

In: Market Research Last Updated: 2018-06-29

The summer 2018 is here and the markets are getting re-shelved to cater the seasonal demands of the customers. Summer brings a new sea of products in the market that helps the people fulfill their summer goals, be it about their summer fit body, travels & vacations or summer styling. And tha...

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Mobile Marketing: The Mantra To Target The New B2B Buyers

Mobile Marketing: The Mantra To Target The New B2B Buyers

In: Sales & Marketing Last Updated: 2018-06-22

Gone are the days when businesses used to rely on the human element to build personal relationships with the B2B buyers for branding. The business sales, growth, and customer loyalty pivoted on this relationship between the business and its customers. However, with the onset of digital t...

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5 Simple Ways To Overcome Negative Thoughts In Export Business

5 Simple Ways To Overcome Negative Thoughts In Export Business

In: Trade Last Updated: 2018-05-31

Exports business forms a major part of a country’s GDP and has a number of benefits in store for the businesses that trade internationally. However, due to the complications and risks associated with trading in countries with different legal, financial, and cultural systems, many busines...

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Business-To-Business Marketplace: A Boon for Small Businesses

Business-To-Business Marketplace: A Boon for Small Businesses

In: B2B Last Updated: 2018-05-23

Establishing a small business may be easy but ensuring steady growth is a big challenge for the entrepreneurs. With limited funds and human capital, small business has to manage several business operations, stay competitive, and scale the performance. Apart from these, there are other ch...

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Proven Ways for SMEs to Gain a Competitive Edge in The Digital Age

Proven Ways for SMEs to Gain a Competitive Edge in The Digital Age

In: Business Last Updated: 2018-04-27

Competition is radically rising amongst SME, and every enterprise is slogging to gain a competitive edge. They are incorporating various strategies like information technology strategy, innovation strategy, niche strategy, cluster strategy, and network strategy to survive in the digital ...

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5 B2B E-Commerce Trends to Watch in 2018

5 B2B E-Commerce Trends to Watch in 2018

In: B2B Last Updated: 2018-04-23

As per a Frost & Sullivan report, the B2B e-commerce market is set to touch a whopping 6.7 trillion USD by the end of 2020. Every business player is focusing on the top B2B e-commerce platforms, to clutch lucrative gains from this booming market. But just selecting the best B2B e-commerc...

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5 Reasons Why Businesses Should Move from B2C to B2B E-Commerce

5 Reasons Why Businesses Should Move from B2C to B2B E-Commerce

In: E-commerce Last Updated: 2018-03-29

A look around and one can find thousands of startups following the B2C business model. With so many businesses to compete with for the same set of consumers, growing and scaling in a consumer-serving venture can pose a challenge for the businesses. Unlike B2C culture, B2B e-commerce is i...

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How to Take the Human Approach to Influence B2B Sales Success

How to Take the Human Approach to Influence B2B Sales Success

In: Business Last Updated: 2018-03-27

Educating, reasoning, personalizing, and tapping on the advocates and influencers of industry are considered the key drivers of B2B sales success. But beyond the bounds of these rational and logical drivers, behind the curtains, it is the human approach that is significantly influencing ...

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How to Trigger the Emotions of Buyer to Generate More Leads

How to Trigger the Emotions of Buyer to Generate More Leads

In: Sales & Marketing Last Updated: 2018-02-28

In-depth research, rational analysis, and competitive analysis are believed to be the key influencers of any purchase. But secretly orchestrating all these key influencers and manipulating any purchase decision are the emotions of the buyers. No matter how much we believe that purchase d...

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Union Budget 2018: 5% Corporate Tax Relief for SMEs

Union Budget 2018: 5% Corporate Tax Relief for SMEs

In: Business Last Updated: 2018-02-08

The Union Budget for the financial year 2018-19 was presented on 1st February by the honorable Finance Minister Mr. Arun Jaitley. This would be the last budget announced by the NDA Government in their five-year tenure. The Indian populace was eagerly waiting for this budget announcement ...

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B2B Sellers: 5 Ways To Approach The Buyers for Higher Sales

B2B Sellers: 5 Ways To Approach The Buyers for Higher Sales

In: Sales & Marketing Last Updated: 2018-01-30

Selling in B2B ecosystem is much more challenging and complex than selling to the end-use aka consumers. Where a single buyer makes the purchase decision in B2C selling, there is a whole team assessing the business proposition from all possible angles before making the buying decision in...

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5 Trends That Will Change The Face of B2B Marketing In 2018

5 Trends That Will Change The Face of B2B Marketing In 2018

In: B2B Last Updated: 2017-12-29

The evolution of the digital world has changed the way B2B marketers think, plan and work. Incessant progression in the online ecosystem is significantly influencing the decision-making process of B2B marketing strategies and activities.In fact, B2B marketing has now, almost entirely, mo...

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How Selling In B2B Ecosystem Is Different from Selling In B2C?

How Selling In B2B Ecosystem Is Different from Selling In B2C?

In: Sales & Marketing Last Updated: 2017-12-27

The worldwide economies are driven by the two business models, B2B and B2C. Both B2B and B2C selling have a strong share in pushing the world economy forward; being equal in term of number and even in making money. But we often find separate tips, techniques, and trends for running both t...

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