2B markets are very different from those in B2C – fewer customers, higher purchasecontract values, industry verticals requiring specialist knowledge, a more complex decision making process, longer term client relationships and a greater emphasis on personal relationships. B2B R more...

2B markets are very different from those in B2C – fewer customers, higher purchasecontract values, industry verticals requiring specialist knowledge, a more complex decision making process, longer term client relationships and a greater emphasis on personal relationships. B2B R more...