Redefining IT Pvt. Ltd.

Mathura Road, Delhi

Every brand has a unique offering. Even if the products or services are fundamentally alike, the value proposition of each brand differs vastly. Similar is the case with website development.

Just as no two businesses are same, no two website strategies can be similar. To design a robust web strategy we combine our expertise from three different domains. The first aspect is the ability to understand your brand’s community. T

Web design is about creating a brand platform that can connect your business with customers. It is the only platform wherein you have the complete freedom to express your brand by creating your own bespoke visual design. Customers love the language of visual design as it can instantly convert a great idea into meaningful pieces of information. In simpler terms, a good web design successfully communicates your company’s offerings while showcasing the distinct identity of your brand.

Ecommerce is a great platform to sell your products online. Ecommerce websites are a new avenue for sales and can boost the overall sales figures for your company. Irrespective of whether you are a b2c brand or a b2b brand, an online store will always be a huge advantage. But not every online store spells success. Some ecommerce websites fail miserably due to their mediocre design and average functionality failed to attract the consumer. Successful ecommerce solutions not only address these prime issues, but also are designed to grow in scale as and when your business grows.

Web applications have been around for really long. A lot of enterprises have them on their websites. Most consumers use them without the explicit knowledge that they are using a web application. Some famous examples of web applications include email services provided by Google and Yahoo. In recent times, more companies are adopting dynamic web applications as these are highly popular and fairly common too.

Industry and worldwide clients business develop their website in open source web development because of its unmatched features, low costs, quick and effective implementation, updated features and many more incomparable to others.

In today modernizing world every second person owns a smartphone be it a businessman or a school child, and a few of them belong to your target audience also. Your target audience is holding a device, which is not just a mobile phone, but is your gateway to uninterrupted user engagement with your audience. Confused? We are talking about Mobile and Smartphone apps that provide a direct marketing channel for your brand.

SEO strategies are tailored to match each brand’s specific requirements. What may have worked for your competitor, may not work for you. Moreover, as the audiences evolve, the trends in SEO also evolve.

Social Media Optimization or SMO allows you to promote your brand, products and services among customers on platforms that have immense potential. It is one of the fastest and the most dynamic ways to gain brand recognition.

PPC advertising and campaigns allow you to advertise on search engines such as Google, Yahoo and Bing. The reason for their immense popularity of PPC campaign is that you as an enterprise can define the crowd that needs to be targeted for your website. Unlike other forms of advertising, wherein you can’t really narrow down your target audience, in this form of advertising you can.

Digital marketing is very different from traditional forms of marketing. The techniques and tools to be deployed are different and expanding online presence requires expert knowledge of the field.

Redefining IT provides application maintenance and support for clients that lack the resources to internally maintain and improve existing systems or products. We handle legacy systems which lack documentation or were built to different standards. Redefining IT team has the expertise to quickly analyze and learn the essential functions and business logic of the legacy system.

The way a consumer interacts with a brand is highly dependent on the environment that surrounds the user. This is also true in the case of a website. That is why understanding how audiences react to various parts of your website and undertaking a usability study is essential to determine whether your website works or does not work with consumers.