Law Firms urgently require a Digital Plan. WHY? Technology has completely destroyed the level playing field and to survive in the fast paced Internet economy, you need to desperately have a Digital Plan for your client development activities. Today, for each and everything, people use Google and this is not different in case of addressing the legal problems of your potential and existing clients. Carrying out client development initiatives for law firms in the digital world is dependent on a number of factors, namely, a professional website with high quality content, SEO, an active Social Media and well written Email updates. You need an efficient Digital Plan to use the above factors to actively supplement your Business Development activities to create a significant growth for your law firm. The Digital Plan, as mentioned above, has many components which need to independently and collectively work together for its success. How are these components connected? Without SEO, no traffic will come to your Website. Even if some viewers come to your Website by chance, the quality-less Content will drive them away. Without SEO and updated Content, your website will become redundant. So new client leads through your website will come to a stop.
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Sarah Fernandes (Bevisible Recruitment)
18, Gopi Mall, NSS Road, Dombivli East, Dombivali, Mumbai, Maharashtra - 421202, India
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