he market dynamics across global market is changing with the passage of time in rapid pace. Age old marketing and shopping concept is witnessing complete reform keeping in pace with the lifestyle change of the inhabitants by countries, by locations. Innovative ideas have also introduced different models in the market place having different offerings. Over the time, e-marketing concepts have been developed which have induced the tastes and behavioral changes across the customers’ fraternity to a great extent. Anything and everything are now available at doorstep to release the pain of physical movements and carrying hazards. The concept of ‘Package’ has acquired huge popularity to the end users. The concept of ‘Packaging’ has followed at its heels in terms of look, safety and security using different packaging materials and methods.

he market dynamics across global market is changing with the passage of time in rapid pace. Age old marketing and shopping concept is witnessing complete reform keeping in pace with the lifestyle change of the inhabitants by countries, by locations. Innovative ideas have also introduced different models in the market place having different offerings. Over the time, e-marketing concepts have been developed which have induced the tastes and behavioral changes across the customers’ fraternity to a great extent. Anything and everything are now available at doorstep to release the pain of physical movements and carrying hazards. The concept of ‘Package’ has acquired huge popularity to the end users. The concept of ‘Packaging’ has followed at its heels in terms of look, safety and security using different packaging materials and methods.