Apeejay Institute of Mass Communication

Dwarka, Delhi

Overview: The PGDM in Mass Communication at Apeejay Institute of Mass Communication (AIMC) is a 2-year AICTE-approved postgraduate program designed to equip students with in-depth knowledge and hands-on skills across various media domains. This program blends theoretical learning with practical exposure to journalism, advertising, public relations, and digital media, ensuring that students develop the competencies required to excel in the fast-paced media industry.   Why Choose This Course?   Industry-Focused Curriculum: Aligned with the latest trends in media, including digital journalism, content marketing, media production, and audience analytics. Expert Faculty: Learn from experienced media professionals, journalists, and industry leaders. Practical Training: Get hands-on experience through live projects, newsroom simulations, and media lab exercises. Internships & Placements: Strong industry tie-ups with top media houses, PR agencies, and digital firms. State-of-the-Art Infrastructure: Well-equipped studios, editing suites, and digital media labs for experiential learning. Specializations Offered:   Journalism – Digital journalism, investigative reporting, and content writing. Advertising & PR – Brand communication, campaign strategies, and corporate PR. Digital & Social Media Marketing – SEO, social media management, and analytics.

PG Diploma in Advertising & Marketing Communication Overview: The PG Diploma in Advertising & Marketing Communication at AIMC is a 1-year intensive program crafted for students aiming to build careers in the advertising, branding, and marketing industries. This course bridges the gap between creativity and strategy, enabling students to craft compelling marketing campaigns and build strong brand identities. Why Choose This Course? Comprehensive Curriculum: Covers traditional and digital advertising, brand strategy, media planning, and consumer behavior. Hands-On Training: Work on live advertising projects, brand campaigns, and market research assignments. Industry-Driven Faculty: Learn from advertising professionals, brand strategists, and media planners. Workshops & Guest Lectures: Regular industry interactions with experts from Ogilvy, Wunderman Thompson, Dentsu, and other leading agencies. Internship & Placement Support: Strong corporate tie-ups to help students land internships and jobs in top advertising agencies.

Overview:The PG Diploma in Corporate Communication & Event Management at Apeejay Institute of Mass Communication (AIMC) is a one-year, industry-driven program designed to equip students with the essential skills required to excel in the fields of corporate branding, public relations, crisis management, and event planning. This course bridges the gap between strategic communication and experiential marketing, preparing professionals to manage brand reputation and execute high-impact corporate events. Why Choose This Course? Comprehensive Curriculum: Covers corporate communication, PR strategies, media relations, digital branding, and event execution. Hands-On Learning: Gain practical exposure through live projects, case studies, and corporate workshops. Expert Faculty: Learn from industry professionals with expertise in public relations, event management, and strategic communication. Industry Exposure: Regular guest lectures, networking opportunities, and industry collaborations with leading corporate houses and PR agencies. Placement Assistance: AIMC has strong ties with top PR firms, event management companies, and corporate communication teams of multinational brands. Course Highlights: Corporate Communication & PR Strategies – Learn brand storytelling, media planning, and crisis communication. Event Conceptualization & Management – Master event planning, logistics, sponsorships, and audience engagement. Digital PR & Social Media Management – Understand influencer marketing, online reputation management, and brand positioning. Experiential Marketing & Brand Activation – Explore how events influence consumer perception and drive brand engagement. Corporate Social Responsibility (CSR) & Internal Communication – Develop skills in ethical communication and employee engagement. Career Opportunities: This diploma opens doors to exciting roles such as: Corporate Communications Manager Public Relations Specialist Event Planner & Coordinator Brand Strategist Crisis Communication Expert Social Media & Digital PR Manager  

PG Diploma in Digital Media & Entertainment Overview: The PG Diploma in Digital Media & Entertainment at AIMC is a 1-year program designed to cater to the rising demand for digital content creators, social media strategists, and OTT professionals. The course provides hands-on training in content creation, digital marketing, video production, and OTT platform management. Why Choose This Course? Industry-Relevant Curriculum: Covers content production, video editing, social media strategy, influencer marketing, and monetization. Hands-On Projects: Work on real-world content strategies, YouTube video production, and brand collaborations. Training in Digital Tools: Learn Adobe Creative Suite, YouTube Studio, Meta Ads, Google Analytics, and SEO tools. Guest Lectures & Industry Connects: Get insights from top digital marketers, content strategists, and OTT professionals. Internship & Placement Support: Collaborations with digital marketing firms, social media agencies, and streaming platforms. Career Opportunities: Graduates can work as Content Creators, Social Media Managers, Digital Marketers, Video Editors, OTT Strategists, and more. Why Study at AIMC? Ranked among India’s top media institutes with a strong reputation in mass communication education. 100% Placement Assistance with leading media houses, PR agencies, advertising firms, and digital platforms.

Join AIMC, one of the best journalism colleges in India, offering top media courses, expert faculty & 100% placement assistance.

Apeejay Institute of Mass Communication (AIMC) – Leading the Way in Media Education Established in 2003 , Apeejay Institute of Mass Communication (AIMC) is a premier institution dedicated to shaping future media professionals. Located in New Delhi , AIMC offers industry-focused programs designed to meet the evolving demands of mass communication and digital media. Courses Offered AIMC provides PG Diploma (1-year) and PGDM (2-year) programs in various fields of mass communication: PG Diploma in Advertising & Marketing Communication PG Diploma in Digital Media & Entertainment Business & Financial Journalism Awards & Recognition Ranked among India’s top mass communication institutes Recognized by AICTE (All India Council for Technical Education) Partnered with leading media organizations for curriculum development and training Placements 2025 & Top Recruiters AIMC has a strong placement record, with students securing roles in top media houses, PR agencies, digital marketing firms, and production houses. Placement Highlights: Highest Package: ₹12 LPA Average Salary: ₹4-6 LPA Top Recruiters: NDTV, Hindustan Times, Ogilvy, Republic TV, Times of India, Dentsu, ZEE Media, Radio Mirchi Expert Faculty AIMC boasts an experienced faculty team , including journalists, media strategists, and advertising experts who bring real-world insights into the classroom. Student Ratings & Reviews AIMC is highly rated by students for quality education, hands-on training, and strong industry connections. 📍 Location: Institutional Area, Near Dwarka Sector 9 Metro Station, Sector 8 Dwarka, New Delhi, Delhi 110075 📞 Contact:  +91- 🌐 Website: