More pressure relief providing less tension in the neck, head and shoulders.Ergonomic shape developed by doctors to promote proper alignment and support for the head and neck.
Kerala state Rubber Co-operative Ltd. (Rubco) has, in a short span, redefined the way the co-operative sector functions and set the pace for the co-operative movement in Kerala today. Rubco was set up in the year 1997 with the objective of effectively utilizing the abundant rubber resources of kerala. Today, from a single unit company, Rubco has grown into a Rs.280 crore conglomerate with well-diversified operations and a market presence extending beyond the boundaries of Kerala. Rubco manufactures and markets a variety of products from footwear to furniture, from virgin coconut oil to mats and mattresses. Rubco has also entered into technological alliances with world leaders in the respective fields, sourcing from them the latest in technology. Substantial investments in modern manufacturing facilities, coupled with well – organized marketing activities, have seen Rubco’s products earn a reputation for quality, as also significant market shares. Led by a professional management team and ably supported by a committed workforce, Rubco is now poised to enter a high growth phase, with several new initiatives that will take the Group on a path of expansion and diversification. Rubber holds immense potential for a wide variety of commercial uses which is yet to be fully tapped into. Through realizing this potential, Rubco hopes to create opportunities and bring industrial progress to a land that accounts for 92% of the country’s total rubber production. In the process, Rubco also aims to achieve its vision of turning into a multi-faceted, globally competitive organization, excelling in its every sphere of activity.
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