Pappu Daddu Healthy Foods

Tambaram, Chennai, Tamil Nadu

Ingredients:

1. Ragi (finger millet) – 1 cup
2. Bajra (pearl millet) – 1 cup
3. Jowar (sorghum) – 1 cup
4. Whole wheat – 1 cup
5. Brown rice – 1 cup
6. Green gram (moong dal) – 1 cup
7. Chickpeas (chana dal) – 1 cup
8. Corn – 1 cup
9. Soya beans – 1 cup
10. Barley – 1 cup
11. Horse gram – 1 cup
12. Black gram (urad dal) – 1 cup
13. Almonds – 1/2 cup
14. Cashews – 1/2 cup
15. Cardamom – 10-12 pods (optional, for flavor)

Instructions:

1. Clean and Roast:
   • Clean all the grains, pulses, and nuts to remove any debris.
   • Dry roast each ingredient separately on a low flame until they emit a pleasant aroma and turn slightly golden. Ensure not to burn them.
2. Cool and Grind:
   • Allow the roasted ingredients to cool completely.
   • Grind them into a fine powder using a powerful mixer grinder or mill.
3. Mix and Store:
   • Mix all the ground powders thoroughly.
   • Store the Sathu Maavu mix in an airtight container in a cool, dry place.

Usage:

• Porridge: Mix 2 tablespoons of Sathu Maavu with water or milk, cook on low flame until it thickens, and sweeten with jaggery or honey.
• Dosa/Batter: Mix with water to make a batter and use it for dosas or pancakes.

Creating a unique and health-focused product like “Ellu Karuppu Ulunthu Idly Podi” (Sesame Black Gram Idli Powder) under the PappuDaddu Healthy Foods brand is an excellent idea. This product can combine the nutritious benefits of sesame seeds (ellu) and black gram (karuppu ulunthu) to create a versatile and flavorful condiment. Here’s a comprehensive approach to developing, marketing, and utilizing this product:

Product Development

Key Ingredients:

1. Sesame Seeds (Ellu):
   • Rich in healthy fats, protein, calcium, and magnesium.
   • Provides a nutty flavor and crunchy texture.
2. Black Gram (Karuppu Ulunthu):
   • High in protein, fiber, and essential nutrients like iron and potassium.
   • Adds a robust flavor and dense texture.
3. Red Chilies:
   • Adds spice and is rich in vitamins A and C.
4. Curry Leaves:
   • Excellent source of iron and vitamins.
5. Asafoetida (Hing):
   • Aids digestion and adds a unique, savory flavor.
6. Salt (Himalayan or Sea Salt):
   • Enhances flavor while providing essential minerals.
7. Coconut (optional):
   • Adds sweetness and enhances the overall flavor profile.

Health Benefits:

• Rich in Nutrients: High in protein, calcium, iron, and essential fatty acids.
• Digestive Health: Contains fiber and digestive aids like asafoetida.
• Heart Health: Includes healthy fats from sesame seeds and black gram.
• Bone Health: High calcium content supports bone health.

Production Process

1. Roasting: Lightly roast the sesame seeds, black gram, red chilies, and curry leaves to enhance flavor and shelf life.
2. Grinding: Grind the roasted ingredients together to a coarse or fine powder based on preference.
3. Mixing: Add salt and optional ingredients like dried coconut, and mix thoroughly.
4. Packaging: Pack in eco-friendly, resealable pouches to maintain freshness.