Did you know that Location highly impacts the success or failure of a business? If you are a marketer, you would know that Location is one of the 4Ps (Place) of the Marketing Mix. Place is the point of sale, refers to how the products are distributed to the customers. Location is where the action is taking place, especially for Retail and other service based businesses like Restaurants, it is of utmost importance.

Did you know that Location highly impacts the success or failure of a business? If you are a marketer, you would know that Location is one of the 4Ps (Place) of the Marketing Mix. Place is the point of sale, refers to how the products are distributed to the customers. Location is where the action is taking place, especially for Retail and other service based businesses like Restaurants, it is of utmost importance.