Non stick cookware

Listing ID #1435614

We offer Non Stick Cookware.
Elite cookware division- Non stick cookware division
We started selling value added cookware in 1974 with our first production unit in Ahmadabad for manufacture of Pressure Cookers.
With the advent of modern cooking we introduced non-stick range of cookware around 1985 setting up a full non-stick coating line in Mankhurd, Mumbai, by using 2 coat (wet on wet) non-stick coating of Weilberger, Germany known as ‘Greblon’. Further, we also developed hard anodized cookware range known as ‘Silkon’ range. Having tasted success in non-stick cookware range we further introduced premium non-stick cookware known as ‘Black Beauty’ range.
We introduced professional marketing of the various ranges in cookware in 1990 by appointing a network of 40 distributors covering North, South and West of India and catering to more than 1500 dealers.
We used various media including hoardings, wall paintings, newspaper, radio and television media to popularize our brand so as to reach the maximum population.
After achieving success in the above ranges, we imported brazing machine from ‘Dae-Sung’ South Korea to manufacture stainless steel sandwich bottom induction based cookware in 1994.
We carried on the expansion of variety of cookware range throughout the 1990s and upto 2005.
In 2005, we went for a major restructuring of business and shifted all our manufacturing activities to Ahmadabad until present date.
Now, we have set up separate divisions for manufacture of Pressure cookers, Non stick cookware, hard anodized cookware, stainless steel induction based cookware and stainless steel regular cookware.