• How IOT Advancements are Helping B2B Marketers?
    By: Ankit Gupta | In: B2b Marketing |Last Updated: 2016-09-05

    From the watch wrapped around your wrist to the shoes in your feet; the internet has slowly integrated into every silo of our life. Not just that, the applications of internet are deeply rooted in the practices of different marketing firms and the entrepreneurs are making millions from them....

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  • Why Your Start-up Needs B2B Model And How To Begin?
    By: Ankit Gupta | In: B2B |Last Updated: 2016-08-22

    Do you want to start your own business? If the answer is yes, then starting a business that grows by helping the other businesses is worth giving a try. B2B model for start-ups might not appear the easy way out; however, the returns can pay the business back heavily. With a bit of right guid...

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  • The Benefits of Buyers Personas in B2B Business
    By: Ankit Gupta | In: B2B |Last Updated: 2016-07-28

    Getting yourself aligned on the same path where the buyers are may be difficult for you. Here arises a need for you to know the buying behavior (personas) of your customers. Things which become important for you to know about your customers are:

    • To know who your customers are

    • To ...

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  • How to Boost Your B2B Business Through Online Network?
    By: Ankit Gupta | In: B2B |Last Updated: 2016-07-19

    Up to a few years ago, B2B sellers and buyers made business deals mainly through physical interaction. But now the physical interaction has lost its value up to a large extent, just because of the overwhelming virtual interaction.

    Most buyers are continuously heading towards the virtu...

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  • How to Buy The Perfect Raincoat?
    By: Ankit Gupta | In: Product |Last Updated: 2016-05-26

    You have done a lot to protect your house from the rains this monsoon, now it is the time to protect yourself from the rainwater and step out of your house to enjoy the rain carefree. While there are a plethora of umbrellas available in the market to keep you dry in the pouring rain, in ...

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