Establishing a small business may be easy but ensuring steady growth is a big challenge for the entrepreneurs. With limited funds and human capital, small business has to manage several business operations, stay competitive, and scale the performance. Apart from these, there are other ch...
As per a Frost & Sullivan report, the B2B e-commerce market is set to touch a whopping 6.7 trillion USD by the end of 2020. Every business player is focusing on the top B2B e-commerce platforms, to clutch lucrative gains from this booming market. But just selecting the best B2B e-commerc...
A lot has changed with time in the B2B e-commerce ecosystem. While the vendors have become more attentive to the buyer needs, the B2B buyer has grown more demanding and complicated. To understand the changing dynamics of digitized B2B sales, it is indispensable to decipher how the mind o...
C-Suite Executives have always been considered the “Holy Grail” for B2B marketers. However, times have changed now. A study in 2014 proved that nearly 50% of all the B2B researchers are the millennials, which is a 70% increase from the 2012 study. These millennials are those modern buyers wh...
Do you want to start your own business? If the answer is yes, then starting a business that grows by helping the other businesses is worth giving a try. B2B model for start-ups might not appear the easy way out; however, the returns can pay the business back heavily. With a bit of right guid...
Getting yourself aligned on the same path where the buyers are may be difficult for you. Here arises a need for you to know the buying behavior (personas) of your customers. Things which become important for you to know about your customers are:
Up to a few years ago, B2B sellers and buyers made business deals mainly through physical interaction. But now the physical interaction has lost its value up to a large extent, just because of the overwhelming virtual interaction.
Most buyers are continuously heading towards the virtu...
Do you know that 90% of the business buyers rely on the internet for fulfilling their business requirements and the direct contact with suppliers is made only until 57 percent of the purchase process is complete? That is why, even if your business is rolling in splendid revenue every yea...
For those who think that social media networking sites like Facebook and Twitter are useful only for businesses that want to reach out to consumers and end-users, the truth could not be more distorted. While it is true that B2C setups are having a great time using the power of social media f...
The stepping stone to success in any type of business is a good Trade Lead that can qualify into a customer for various trading purposes. Though there are many ways to acquire such leads but in many cases, the quantity of leads may be more but the quality poor. It can result in wastage of a ...
B2B Portals or Business-to-Business Portals are emerging as the best destination to promote a business and form strong business network with buyers, sellers and service providers all over the world. But just like any service available on the internet, it is important to consider a few things...
Internet plays a significant role in the modern business environment. Business organizations are heavily reliant on the internet for rapid exchange of information. In the recent years, this dependency on the virtual world has become more organized and structured with the advent of Business-t...
Video marketing is a potent tool for online promotion of products and B2B companies. There are host of websites, forums and B2B portals that allow the users to post their product videos. These websites also facilitate B2B companies with the option to create a link to their own websites. Thus...
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