Variable Data Printing Machines

Variable print is personalised "print for one" using information that is unique to each individual recipient. Variable print uses an individual's name and personal information to create unique, individualised text within each document. Variable print also allows photos and graphics to be individualised for each document. Just imagine how being treated like an individual, unique person makes you feel. Most likely, you're more apt to purchase from, and remain loyal to, that company. You'll also be more open to information they send to you because it's personalised and demonstrates how important you are to the sender.